Freulein Frech From Amsterdam to Berlin to Copenhagen

Nomen est Omen: as the name suggests, Denise Frech, owner and founder of boutique concept store Freulein Frech, offers an endearingly selected, exclusive range of trendsetting international labels and designers for sassy women.

Women who often visit the trendy cities such as Berlin, Barcelona and Copenhagen are always in search of unusual jewelry, accessories and hip clothes. And when they don’t have time to travel to their favorite cities, then they acquire inspiration at Josefstrasse 48. This may be a ring or a bracelet from Berlin's trendy jewelry labels Ina Beissner or Margova. Or perhaps a delicate necklace from Maria Black of Copenhagen?

The dress and the top could be from Massbob from La Couruña or Avelon from Amsterdam. I was enraptured by the yellow and black Aztec-patterned dress by Colderosso that I envisaged having an evening drink in heels with, or during the holidays, with flip flops worn over a bikini. The little black Malababa bag from Madrid would complete my look perfectly.

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Perhaps I also have to have that. Or how about the handmade leather tote from Swedish bag label Little Liffner? I could certainly fit more things in it. I’ll think it over and in the mean time enjoy Denise Frech’s invitation for coffee, while we put our heads together and discuss what would befit the new dream dress. This is what makes shopping fun!

Contributed by Ana Maria Haldimann, style-expert at Blick-Gruppe.

Ana Maria Haldimann

Guest Author Zurich